DATE: June 28, 2017
TIME: 9:30AM- 4:30PM
INSTRUCTORS: Daisy Scott, Creative Director
PRICE: $550 member / $640 non-member
LOCATION: Isobar - One South Station, Suite 300, Boston, MA 02110
ABOUT THIS COURSE:
This full-day workshop covers essentials of persuasive writing and includes hands-on exercises, critique, and practical problem-solving. We analyze what works and what doesn’t. We cover techniques to get the most out of strategies, make concepting more productive, drafts stronger, and the final product harder working. Do bring in a project that’s giving you agita. It’ll be part of our practical problem-solving!
What we cover:
• Mining strategies• Concepting• Working with visuals• Elements of tone• A bit of editing and grammar where necessary!
• Mining strategies
• Working with visuals
• Elements of tone
• A bit of editing and grammar where necessary!
Junior to mid-level Copywriters for internal to external agencies.
*Registration is non-refundable