Essentials of Account Management

  • 15 Dec 2010
  • 8:30 AM - 4:30 PM
  • Radisson Hotel, Boston - 200 Stuart Street, CARVER SALON
  • 1

Registration


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What makes an account manager great? What’s the real value of the account manager’s role?  Find out in this hands-on interactive workshop that covers everything from basics to best practices- including the skills, behaviors and attitudes necessary to succeed in account service.  Through a blend of rich content, group exercises and role plays this program targets real-world challenges and situations that account managers face in their daily interactions with clients, co-workers and business partners.


Key Topics
•    What makes a great account manager
•    What clients want from their agency partner
•    How to manage expectations and strengthen relationships
•    How to break through as an expert
•    Thinking strategically and being solution-oriented
•    Bringing business partners into the process
•    Managing communications, including conflict resolution
•    How to lead and manage project teams


Space is limited. Register, today!

DETAILS:
Instructors: MARTA STIGLIN
Length: 1 Day Workshop
Time: 8:30am - 4:30pm

Have Questions about PD? Contact Clare Cox at ccox@adclub.org

 

© The Ad Club 2014
22 Batterymarch Street • Boston, MA 02109 • 617.262.1100


 
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