Here's the Pitch: John Hancock & Hill Holliday

  • 08 Jun 2009
  • 4:00 PM - 6:00 PM
  • Game On! 4 Yawkey Way Boston, MA
  • 46


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John Hancock & Hill Holliday

Join John Hancock and their agency, Hill Holliday, to hear the inside story of how they developed the strategy for the 08-09 campaign.

“The challenge for the 08-09 John Hancock campaign was twofold: Stay true to our legacy of thought-provoking real advertising, but execute the idea and represent the brand in a contemporary way.” - Doug Gould, SVP, Creative Director, Hill Holliday

Presenters will include senior executives from the client and agency sides.

This event is sponsored by
The Wall Street Journal Digital

© The Ad Club 2018
22 Batterymarch Street • Boston, MA 02109 • 617.262.1100

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