
Dates: : Jun 25, July 9, 16, 23, 30, Aug 6, 13, 20
Time: 6:00pm-8:00pm
Location: Forge Worldwide, 142 Berkeley Street, 4th Floor Boston, MA 02116
Instructors: Mike Pilato & Jim Bell
Audience: Copywriters and art directors in the early stages of their careers. Limit: 15 students.
Price: $425 member / $475 non-member
Registration Fee: $425 member / $475 non-member
This 8-week course provides the opportunity to build and expand your portfolio (and career) through challenging assignments. Projects involve generating ideas that solve problems and span different media. The course is led by experienced pros that teach, coach and critique along with occasional guest speakers. Classes meet once a week for two hours over a period of eight consecutive weeks.
Key Topics:
- Understanding creative strategy and concepting
- The Big Idea
- Creating strategies and concepts
- Thinking inside the box, thinking outside the box
- Selling and presenting yourself and your ideas
Instructors
Mike Pilato
Mike is Creative Director and resident car expert at FORGE worldwide. He’s also father to a one-year-old so forgive him if he nods off. Mike is well traveled, having worked on staff and freelance at many of the region’s top agencies, like Arnold, Hill Holliday and Mullen, on clients like Vonage, Tyson, Budget Rent-A-Car and Brigham and Women’s Hospital.
Jim Bell
Jim is an ACD at FORGE worldwide and holds the strange opinion that pie is superior to cake. His resume is a list of great Boston shops like Hill Holliday, Arnold, Digitas and Connely Partners and he’s had the pleasure of working on well known brands like McDonald’s, SBLI and Dunkin’ Donuts.giants.
Space is limited. Register, today!
Have Questions about PD? Contact Clare Cox at clare@adclub.org